A delegation from Rand Aid Association joined global thought leaders, policymakers and practitioners at the International Federation on Ageing’s (IFA) 17th Global Conference, held from September 9 to 12 in Cape Town.
Representing Rand Aid were CEO Gert Coetzee; Amanda Diener, GM of Commercial and Compliance; Shaun Victor, Thornhill Manor manager; and Michelle Matsolo, Inyoni Creek social worker.
Gert says the event provided an important opportunity to learn from international experts while sharing South Africa’s experiences. “Rand Aid Association is committed to providing world-class services and care to the residents of its retirement villages and care centres. Being part of an event of this scale offered valuable insights and fresh perspectives that will help us strengthen our role in building communities where older people can thrive.”
The four-day conference brought together delegates from around the world to share knowledge and collaborate on the challenges and opportunities of ageing. Keynote addresses, workshops and themed sessions focused on issues ranging from health and care to building inclusive, age-friendly environments. As North-West University vice-chancellor, Prof Bismark Tyobeka, told attendees: “Ageing is not a burden but a celebration of life.”
For Shaun, the conference was a reminder that ageing extends beyond healthcare. “It is about shaping systems and environments where older adults live fulfilled lives by staying engaged and contributing in meaningful ways. It highlighted the need to build communities that promote independence, encourage participation and recognise older adults as active shapers of their world,” he says.
Michelle emphasises the importance of holistic well-being. “In alignment with the World Health Organisation’s Age-friendly Environments programme, the 17th IFA Conference served as a rallying point to accelerate the global agenda of building inclusive communities.
“One theme that stood out for me was the focus on promoting brain health across the life course. Too often, we reduce brain health to activities like crossword puzzles or reading. In reality, it goes much further – encompassing cognitive, sensory and social well-being. It is a holistic approach that speaks to the whole person, recognising the interconnectedness of mind, body and social engagement,” she says.
Gert says Rand Aid’s participation underlines its commitment not only to the care of older persons but also to advancing policies and practices that embrace ageing as a vital, valued stage of life.
